Recent work
The craft, the strategy, the result.
Every shoot has a purpose behind it. Here's what’s worked for our clients so far.
Dorsia
The brief
Dorsia's food is considered, plated, precise. The content needed the same level of attention.
The work
A recurring shoot schedule built around the menu itself. Hero reels for new dishes, behind-the-pass content that shows the craft, and coverage of the chef's table experience, the closest thing to watching the food happen in real time.
From the owner
"[Jack] gets what this place is about without us having to explain it every time. The content looks like Dorsia, not like a template with our name on it. It's the first video work we've had that we didn't need to give notes on."
— Martyn, Owner, Dorsia
Baloney’s
The brief
Baloney's has a look. Old-school deli signage, tiled counters, the kind of details that don't show up in a quick phone clip. The content needed to show it properly.
The work
Hero content built around the menu and the space itself. Sandwiches shot up close, cold brews in detail and the kind of framing that makes you want to order before you've finished watching. Built to run as both organic posts and paid content.
From the owner
"[Jack] gets the energy of this place. It's not polished for the sake of polished, it still feels like Baloney's. We've had more people mention the videos walking in than anything else we've tried."
— George, Owner, Baloney's
Sakura Finance
The brief
Sean needed content that made a mortgage broker feel like more than a spreadsheet and a phone call. Something that built trust before the first conversation even happened.
The work
A hero introduction video, built around Sean himself, his process, his expertise and who he is as a person. A landing page video to back it up, turning a first click into an actual conversation. Proof that the same craft works anywhere the person behind the brand matters.
From the owner
"[Jack] took something that could've been boring and made it something people actually watch. It doesn't feel like finance content. It feels like content, that happens to be about finance."
— Sean, Sakura Finance
2025
New York
The Atlast Project →
“Communication was top-notch and the final outcome was even better than we imagined. A great experience all around.”
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